Web use is not dominated by the young

Anne avatarOCLC’s latest membership report summarizes the findings from an international study on online social spaces, including social networking attitudes and habits of both end users and librarians.  The statistical margin of error for the findings is +/– 1.3% at the 95% confidence level for the online population.  In other words, you can believe it.  Report highlights include these findings:

  • The majority of the online population surveyed have moved from “digital immigrant” status to fully naturalized digital citizens.
  • Online tenure was consistent across urban, suburban and rural users.
  • Web users read more.
  • The general public respondents are more likely to have used a social networking or social media site (28%) than to have searched for or borrowed items from a library Web site (20%).
  • Over half of college students surveyed (56%) use social networking sites.

 Find the entire report here.  Happy reading!

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